About TFIT

TFIT is a brand of Korean base makeup, sold on Amazon, known for its 3 Color Concealer Palette.

U.S. trademark
Reg. No. 7395012, registered May 28, 2024USPTO trademark record, checked 9 October 2026
The mark
TFIT, in stylized lettersone word, no hyphen; on the packs it is set in lower case · USPTO trademark record, checked 9 October 2026
Registered at home
Republic of Korea, August 26, 2019the Korean registration the U.S. filing rests on · USPTO trademark record, checked 9 October 2026
Selling in the U.S. since
January 30, 2023first-use date given in our U.S. retail services filing · USPTO trademark record, checked 9 October 2026
Registered for
Class 3: body and beauty care cosmetics, cosmetic preparations for skin care, lipsticks and other care goodsUSPTO trademark record, checked 9 October 2026
Trademark owner
TFIT CLASS INC.USPTO trademark record, checked 9 October 2026
Country
Republic of Korea (Incheon)USPTO trademark record, checked 9 October 2026
U.S. application filed
June 3, 2022USPTO trademark record, checked 9 October 2026
Where it is sold
Amazon, through the TFIT brand storechecked 9 October 2026
Best-known product
3 Color Concealer Palette, 7 shades

Sources: the U.S. trademark register and the TFIT brand store.

The right fit, for skin

TFIT is a Korean makeup brand with a narrow brief: the base. Primer, foundation, concealer, powder and blush are all we offer in the United States, seven products in all.

Our slogan is The Right Fit. We also call TFIT an inclusive cosmetic brand, and for base makeup that has a plain meaning: a shade for every skin tone. Both foundations come in 30 shades across cool, neutral and warm undertones, from fair to deep.

Another line we use at home is My Skin but Better. It describes the look we aim for: your own skin, evened out, not a mask over it.

Four models holding tubes of TFIT Radiance Fit Serum Foundation
  • TFITHow the name is written in text: one word, capitals, no hyphen.
  • tfitHow it looks on every pack and in the registered mark: lower case.
  • The Right FitThe slogan that sits beside the name.

The dates on file

  1. August 26, 2019

    We register TFIT as a trademark in the Republic of Korea, registration No. 40-1514217. The U.S. registration that follows rests on this one.

    Source: USPTO record 97442607, foreign registration field, read 9 October 2026
  2. June 3, 2022

    We file to register TFIT in the United States for Class 3 goods, from body and beauty care cosmetics to lipsticks.

    Source: USPTO, application serial 97442607, read 9 October 2026
  3. January 30, 2023

    TFIT retail in the United States begins: this is the first-use date later given to the U.S. trademark office for our store services.

    Source: USPTO, application serial 99945615, read 9 October 2026
  4. May 28, 2024

    The U.S. trademark office registers TFIT, Reg. No. 7395012, on the Principal Register.

    Source: USPTO, registration 7395012, read 9 October 2026

Where it is made

Every TFIT product comes from the Republic of Korea. TFIT CLASS INC., based in Incheon, owns the brand, and Korean cosmetics manufacturers produce the range for us.

Two or three companies share the work, depending on the product.

ProductProduced for us by
3 Color Concealer PaletteHankook Cosmetics Manufacturing
Radiance Fit Serum FoundationCosmecca Korea
Sleek Fit Cover FoundationHankook Cosmetics
Idol Cover ConcealerHankook Cosmetics Manufacturing
Art PrimerCosmecca Korea and Hankook Cosmetics Manufacturing
Translucent Set Finishing PowderCosmecca Korea
Fluffy Velvet Cushion BlushCosmecca Korea

About the brand: quick answers

Who makes TFIT makeup?

TFIT belongs to TFIT CLASS INC., a company in Incheon, Republic of Korea, which owns U.S. trademark registration No. 7395012. Korean cosmetics manufacturers produce each product for the brand.

Is TFIT a Korean brand?

Yes. The TFIT trademark was registered in the Republic of Korea on August 26, 2019, and every product in the range is made there.

Is it written TFIT, T-FIT or Tfit?

TFIT, as 1 word with no hyphen. On the packs and in the registered mark the 4 letters are set in lower case: tfit.

TFIT 3 Color Concealer Palette in 01 Neutral

TFIT 3 Color Concealer Palette

01 Neutral · 15 g · $15.99

Get Your Shade on Amazon

The order is placed with our retail partner.